skills/sales-uxpressia/SKILL.md
UXPressia (uxpressia.com) platform help — a collaborative customer-experience mapping tool for building personas, customer journey maps, impact maps, and service blueprints in one shared canvas, with AI-assisted persona and journey generation. It is the team-alignment (not demand-validation) class of persona tool: personas here align a team around customer needs, they do not prove anyone will pay. Use when building a persona or customer journey map in UXPressia, mapping touchpoints and emotions across a journey, generating an AI persona or journey, pulling Google Analytics/Mixpanel/Qualtrics data into a map, exporting to PNG/PDF/CSV/PPTX, comparing Free vs Pro vs Business plan limits, or asking whether it can push personas into Jira via API (it can NOT — export is manual, no public API/webhooks/Zapier). Do NOT use for comparing persona/idea tools (use /sales-idea-validation), prompt-only persona generators (use /sales-instantpersonas or /sales-personadeck), or analytics-connected personas (use /sales-delve).
npx skillsauth add sales-skills/sales sales-uxpressiaInstall this skill globally with one command. Works with Claude Code, Cursor, and Windsurf.
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UXPressia is a collaborative customer-experience mapping platform — personas, customer journey maps, impact maps, and service blueprints on one shared canvas, built to align a team around customer needs. It is not an idea-validation tool: a persona or journey map is a communication artifact, not evidence anyone will pay.
If references/learnings.md exists, read it first for accumulated platform knowledge.
Ask only what you can't infer:
Skip-ahead: if the prompt already has enough context, go to Step 2.
| If the user's real question is… | Route to |
|---|---|
| "Is my idea worth building / will people pay?" | /sales-idea-validation |
| "Which persona tool should I even use?" | /sales-idea-validation (persona-tool landscape) |
| "I just want a quick persona from a one-line description" | /sales-instantpersonas or /sales-personadeck |
| "Build a data-backed persona from my GA4 traffic" | /sales-delve |
| "Design the landing page / smoke test" | /sales-funnel |
When routing, give the exact command: "This is a {domain} question — run: /sales-{skill} {question}"
Read references/platform-guide.md for the full reference — modules, pricing/plan gates, the
(inbound-only) integration surface, export formats, and mapping recipes. For the developer/no-API
surface specifically, read references/uxpressia-api-reference.md.
Answer using only the relevant section — don't dump the whole guide.
uxpressia.com/pricing — per-seat
billing and free-plan caps (3 documents each, PNG-only export, 1-user share) change./sales-idea-validation for the go/no-go.If you discover a gotcha or workaround not in references/learnings.md, append it there.
Best-effort from research (2026-07) — re-verify plan-gated features and the integration surface, which drift.
/sales-idea-validation — validate-before-building method + the full persona/idea-tool landscape (personas here align a team, they don't prove demand). Install: npx skills add sales-skills/sales --skill sales-idea-validation -a claude-code/sales-delve — analytics-connected persona generator (data-backed personas from real GA4 traffic). Install: npx skills add sales-skills/sales --skill sales-delve -a claude-code/sales-instantpersonas — fast prompt-only persona generator. Install: npx skills add sales-skills/sales --skill sales-instantpersonas -a claude-code/sales-do — Not sure which skill to use? The router matches any sales objective to the right skill. Install: npx skills add sales-skills/sales --skill sales-do -a claude-code/sales-idea-validation and test with a smoke test/pre-sale.UXPressia has no public API, no webhooks, and no confirmed Zapier app. Export is manual: PNG on Free, PDF/CSV on Pro, PPTX on Business. Embeds (Figma/Miro/Power BI) and connectors (GA/Mixpanel/ Qualtrics) only bring data in. To feed a downstream roadmap/CRM programmatically, generate personas with an LLM API you control instead.
Per-seat billing and a capped free tier (3 documents each, PNG-only, 1-user share) are the top pricing
complaints. Decide by team size: solo/idea-stage → a free persona generator (/sales-instantpersonas)
or a data-backed one (/sales-delve); a cross-functional team that needs one shared source of truth →
Pro/Business is where UXPressia earns its cost.
There's no native connector to research repositories like Dovetail. Bring quotes/metrics in manually or via the supported inputs (Google Sheets, Qualtrics, GA, Mixpanel). Treat UXPressia as the presentation/alignment layer, not the system of record for research.
tools
Wizlogo (wizlogo.com) platform help — a budget online logo maker (template/style-variation, marketed as "AI") plus a hub of FREE branding tools (business-name, blog-name and slogan generators, business-card maker, invoice generator, color converter, domain search). The pricing traps: the FREE logo is PERSONAL-USE-ONLY; the two cheap paid tiers are RASTER PNG/JPG only — Single (~€39.99 one-time) and Unlimited (~€3.99 per WEEK, recurring) — and VECTOR (SVG/PDF/EPS) is gated to the ~€299.99 Enterprise tier, which also bundles human designer edits and a social kit. Transparent PNG is on all paid plans. Use when making a Wizlogo logo, understanding free-vs-paid or personal-vs-commercial use, which tier unlocks vector/SVG for print, the weekly-subscription billing trap, its free name/slogan generators, or whether it has an API (UI-only — no public API, webhooks, Zapier or MCP). Do NOT use to just generate the business name (use /sales-namelix) or to compare/validate branding tools (use /sales-idea-validation).
tools
VistaPrint platform help (vistaprint.com, a Cimpress company) — the small-business design + print + digital-marketing platform: a free AI Logomaker (4 generations, 60 more after free sign-up) exporting SVG/PNG/PDF at 4000x4000 with no watermark, a free Brand Kit, business cards/flyers/signage/apparel/promo print, and a website builder. THE RIGHTS TRAP: VistaPrint states NO intellectual-property rights transfer on an AI-generated logo — you get usage rights but CANNOT register it for trademark or copyright; only its human designer service transfers full IP. Use when making a VistaPrint logo, asking if you own or can trademark it, running out of AI logo credits, printed colors not matching the screen, bleed/DPI/font file-prep rejections, or asking whether VistaPrint has an API (the consumer site does not — automation runs through the parent Cimpress Open partner-fulfilment API). Do NOT use for Vista Social scheduling (use /sales-vistasocial) or comparing logo tools market-wide (use /sales-idea-validation).
tools
Turbologo (turbologo.com) platform help — a budget AI/DIY logo maker: enter a business name + industry, pick icons and colors, and it proposes logo concepts you refine in an in-browser editor, then pay a one-time fee to download (designing is free, previews are watermarked, downloading is the paywall). Vector SVG/PDF is gated to the mid tier and up; the top tier adds a brand kit (business cards, letterheads, email signatures, social assets). Use when generating a logo in Turbologo, choosing which download tier to buy, vector SVG vs raster PNG, removing the free watermark, the time-limited edit-after-purchase window, pay-to-download pricing questions, whether an AI logo is yours to trademark, or whether Turbologo has an API to bulk-generate logos (it is UI-only — no public API, webhooks, Zapier, or MCP). Do NOT use to generate the business name (use /sales-namelix), compare or validate branding tools across the market (use /sales-idea-validation), or build wider marketing creative (use /sales-canva).
tools
Online Logo Maker (onlinelogomaker.com) platform help — a long-standing free/freemium DIY logo maker: build the mark yourself from icons, shapes, text, and fonts — MANUAL/template-based, NOT enter-a-name-get-AI-concepts. The free pack downloads a LOW-RES 300px PNG with a background; vector SVG, transparent PNG, and 2000px high-res are gated to a one-time lifetime Premium pack (not a subscription). The free tier's commercial-use rights are disputed by reviewers — clean ownership effectively needs Premium, and a shared-icon mark can be non-distinctive. Use for building/editing a logo here, free download vs Premium, vector SVG or transparent PNG, one-time pricing, commercial-use/trademark terms, near-namesake confusion (NOT LogoMaker.com / LogoMakr / Logomakerr.ai), or whether it has an API (UI-only — no API, webhooks, Zapier, MCP). Do NOT use to generate the business name (use /sales-namelix), compare branding tools across the market (use /sales-idea-validation), or build wider creative (use /sales-canva).