sales-skills/sales-turbologo

Turbologo Platform Help

Turbologo (turbologo.com) is a budget AI/DIY logo maker — enter a business name + industry, pick icons and colors, and it proposes logo concepts you refine in an in-browser editor, then buy a one-time package to download (no hiring a designer). It's the branding/logo step for founders, indie makers, freelancers, and small businesses who've locked a name and want a cheap, usable logo fast. Designing and previewing is free — but previews are watermarked and downloading the usable files is the paywall (per logo). It's a close budget peer of Logomaster / Logomakerr / LogoAI / Mojomox / Looka. It is a UI-only tool — there is NO public API (see Step 4). Its two Turbologo-specific traps: vector (SVG/PDF) is gated to the mid tier up (the cheapest tier is raster PNG only), and the post-purchase edit window is time-limited (reported ~1 month on the cheapest tier, ~1 year on the mid tier) — see Step 3/Step 4.

Step 1 — Gather context

If references/learnings.md exists, read it first for accumulated platform knowledge.

Ask only what you can't infer:

1. What do you want from Turbologo?
   • A) Get a better logo out of it (concepts, editing, exports)
   • B) Understand what's free to preview vs paid to download, and which tier to buy (vector? brand kit?)
   • C) A billing/pricing/edit-window problem (watermark won't go, can't re-edit after buying, charged)
   • D) Integrate or automate ("API" / bulk generation — see Step 4)
   • E) Decide if you can legally own/trademark an AI-generated logo
2. Have you locked the name yet, and do you need scalable/print vector or just a web PNG? A logo is downstream of the name; and whether you need vector decides the tier (vector starts at the mid tier).

Skip-ahead: if the user needs a name (not a logo), that's /sales-namelix; if they want the validate-before-building method or a branding-tool comparison, that's /sales-idea-validation; if they've got the logo and now need wider social/marketing creative, that's /sales-canva — route in Step 2.

Step 2 — Route or answer directly

| If the user's question is about… | Route to | |---|---| | Generating the business name itself (not the logo) | /sales-namelix {question} | | The validate-before-building method, or comparing branding/logo tools across the market | /sales-idea-validation {question} | | Building the wider social/marketing creative or a design system at scale | /sales-canva {question} | | Building the landing page / smoke test under the new brand | /sales-funnel {question} |

When routing, give the exact command: "This is a {domain} question — run: /sales-namelix {original question}"

Otherwise, answer Turbologo-specific questions using Step 3.

Step 3 — Turbologo platform reference

Read references/platform-guide.md for the full reference — the design → edit → pay-to-download workflow and every module's automation tag, the one-time download tiers (Lite/Standard/Business or similar) and exactly what each unlocks (resolution, transparent background, vector SVG/PDF gate, brand kit, business cards), the time-limited edit-after-purchase window trap, the free-preview-with-watermark vs paid-download boundary, the conflicting third-party pricing (quote a range, confirm live), the copyright/commercial-ownership terms and their trademark limits, the affiliate program (referral, not an API), and the no-public-API reality (why logo generation can't be scripted and what to use instead).

Answer using only the relevant section — don't dump the full reference.

Step 4 — Actionable guidance

• Designing is free; the download is the paywall, and free previews are watermarked — set that up front. You can design, preview, and edit logo concepts for free, but a watermarked preview is not a usable file — downloading a clean logo requires a one-time purchase, per logo. Don't let a user think the free preview means they own the logo.
• Recommend the smallest tier that covers the need — but if they need vector, that starts at the mid tier. Whenever you recommend a tier, first restate the boundary: designing, previewing, and editing is free, but previews are watermarked and a clean download is the paid step (one-time, per logo) — then recommend the tier. Turbologo's download tiers are one-time (no subscription for a single logo): the cheapest tier is a lower-resolution raster file (often without a transparent-background option), the mid tier adds higher resolution + print-ready vector (SVG/PDF), and the top/Business tier adds a brand kit (business cards, letterheads, email signatures, envelopes, social assets) and a light designer review. Guidance: web/social-only and finalized → cheapest tier can do; needs scalable/print vector, or a brand kit → mid or Business. Present every figure as best-effort — confirm on turbologo.com; third-party sources conflict on the exact prices, so quote a range and point the user to the live pricing page.
• Warn about the time-limited edit window before purchase. Turbologo lets you re-edit a purchased logo, but the edit/access window is time-limited by tier (reported ~1 month on the cheapest tier, ~1 year on the mid tier — verify live). If the user expects to tweak the logo months later, steer them to a higher tier or tell them to finalize before the window closes — don't assume permanent editability.
• Lock the name (and validate the idea) before you pay for a logo. A logo is downstream: validate demand first (/sales-idea-validation), settle the name (/sales-namelix), then buy a logo — never pay for branding on a name you might still change.
• You get full commercial ownership, but ownership ≠ a registered trademark — do your own clearance. Purchase grants a royalty-free commercial license for the finished logo, but an AI/template-generated logo can be hard to register as a trademark (others can generate visually similar marks; some jurisdictions question authorship of AI output). Tell users to run a USPTO/EUIPO trademark search and confirm the mark is distinctive before relying on it as a legal mark.
• There is NO public API — don't plan a pipeline around it. If asked to "use the Turbologo API" to script logo generation, be precise: Turbologo is entirely a human-in-the-loop UI tool — there are no documented REST endpoints, no webhooks, no Zapier/Make, and no MCP. Its affiliate program (referral links + dashboard) is a referral program, not an automation API. Logo generation cannot be scripted. For programmatic logo/image generation at volume, use an image-generation service with a documented API and vectorize downstream.

If you discover a gotcha or tip not in references/learnings.md, append it there with today's date.

Gotchas

Best-effort from research (2026-07) — pricing, tiers, and terms move; verify at turbologo.com.

• Designing/previewing is free; the paywall is the download, and free previews are watermarked. A watermarked preview is not a usable file; downloading a clean logo is a one-time purchase, per logo.
• Vector (SVG/PDF) starts at the mid tier — the cheapest tier is raster only. The cheapest tier is a lower-resolution PNG/JPEG (often no transparent background); if you need scalable/print-ready files you need the mid tier or higher. The Business/top tier adds a brand kit (cards, letterheads, email signatures, social assets) + a light designer review.
• The edit-after-purchase window is TIME-LIMITED by tier. Turbologo re-edits are allowed for a limited time (reported ~1 month on the cheapest tier, ~1 year on the mid tier — verify live). Don't assume permanent editability; finalize before the window closes or buy a higher tier.
• Pricing is one-time but third-party sources CONFLICT — quote a range and confirm live. Reported ladders vary widely between review sites (and by locale/currency); treat any specific figure as best-effort and send the user to turbologo.com/pricing for the current numbers.
• There is NO public API, webhooks, Zapier/Make, or MCP. Turbologo is UI-only; logo generation can't be scripted. Its affiliate program is a referral program, not an automation API. For programmatic logo/image generation, use an image-generation service with a documented API and vectorize downstream.
• Full commercial ownership, but not a cleared trademark. Purchase grants a royalty-free commercial license; an AI/template logo may still be hard to trademark — run your own USPTO/EUIPO clearance.

Related skills

• /sales-namelix — Generate the business name first (a logo is the hand-off from the name)
• /sales-logomaster — The closest budget peer (AI logo maker, one-time pay-to-download tiers) — compare if choosing between cheap AI logo makers
• /sales-mybrandnewlogo — A close budget peer (AI logo maker, one-time pay-to-download, euro-priced; vector/high-res gated to Professional) — compare if choosing between cheap AI logo makers
• /sales-logomakerr — Another budget AI logo maker + brand kit, one-time tiers — compare if choosing between cheap AI logo makers
• /sales-logoai — Another budget AI logo maker + Brand Center — compare if choosing between cheap AI logo makers
• /sales-mojomox — The typography-first, editor-first peer (in-house fonts + symbols; stays editable after purchase, no time-limited window) — compare if choosing between cheap logo makers
• /sales-hatchful — Shopify's FREE logo maker (template-based, PNG-only, no vector) — the free alternative when you don't need a paid logo or vector files
• /sales-canva — Once the logo's done, build the wider marketing/social creative and design system at scale
• /sales-idea-validation — The validate-before-building method and the full naming/branding landscape (validate and name before you pay for a logo)
• /sales-funnel — Build the landing page / smoke test under the new brand
• /sales-do — Not sure which skill to use? The router matches any sales objective to the right skill. Install: npx skills add sales-skills/sales --skill sales-do -a claude-code

Examples

Example 1: "Which tier do I buy — and will I get an SVG?"

User says: "I just need a logo for my new business on Turbologo. Which package do I buy if I want a vector file I can print big, and can I still tweak it later?" Skill does: Explains the one-time download tiers — cheapest is a lower-res raster PNG/JPEG (often no transparent background, no vector), the mid tier adds higher resolution + print-ready vector (SVG/PDF), the Business tier adds a brand kit (cards, letterheads, email signatures, social assets) + a light designer review. Because the user wants scalable/print vector, recommends the mid tier or higher, warns that the edit-after-purchase window is time-limited by tier (so finalize before it closes or buy up), and flags that third-party prices conflict — quotes a range and points to turbologo.com/pricing. Result: The founder buys the tier that actually gives vector, knows the free-preview/watermark boundary, and isn't surprised by the edit window.

Example 2: "Can I use the Turbologo API to auto-generate logos?" (developer/automation)

User says: "How do I use the Turbologo API to auto-generate logos for 50 client brands from a script?" Skill does: States plainly that Turbologo has no public API — it's entirely a UI tool with no REST endpoints, webhooks, Zapier/Make, or MCP — so logo generation cannot be scripted; clarifies the affiliate program is a referral program, not automation; suggests an image-generation service with a documented API (then vectorize downstream) for programmatic logo generation at volume; does not invent endpoints. Result: The user avoids building on a nonexistent API and picks a workable path.

Example 3: "I own the logo — can I trademark it?"

User says: "I bought the Business package on Turbologo — I own the logo, right? Can I trademark it?" Skill does: Confirms purchase grants a royalty-free commercial license for the finished logo, but clarifies ownership ≠ a registered trademark — an AI/template logo can be hard to trademark and others can generate look-alikes — and advises a USPTO/EUIPO clearance + distinctiveness check (and a reverse-image search) before relying on it as a legal mark. Result: The user knows what they actually own and to clear the mark before trademarking.

Troubleshooting

"Why does my logo have a watermark — I thought Turbologo was free?"

Symptom: Designing logos was free, but the downloaded/previewed logo has a watermark. Cause: Designing, previewing, and editing are free, but previews are watermarked and downloading a clean file is the paid step (one-time, per logo). A watermarked preview is not a deliverable. Solution: Finalize the logo in the free preview, then buy the smallest tier that covers the need — the cheapest raster tier only if a web/social PNG is enough, the mid tier if you need vector (SVG/PDF), the Business tier for a brand kit. Confirm current pricing on turbologo.com (third-party figures conflict).

"I bought a logo and now I can't re-edit it"

Symptom: The user paid for a tier and can no longer re-open/edit the logo. Cause: Turbologo's edit/access window is time-limited by tier (reported ~1 month on the cheapest tier, ~1 year on the mid tier) — once it lapses, re-editing is closed. This is a plan limit, not a bug. Solution: Set this expectation before purchase — if the user expects to iterate over time, buy a higher tier or finalize within the window. Verify the current window durations on turbologo.com.

"Is there an API to generate logos in bulk?"

Symptom: Can't find API docs to script logo creation. Cause: Turbologo is UI-only — there are no REST endpoints, webhooks, Zapier/Make, or MCP. The affiliate program is a referral program, not an automation surface. Solution: Don't build a bulk-generation pipeline on it. For programmatic logo/image generation, use an image-generation service with a documented API and vectorize downstream. Reserve Turbologo for interactive, one-off branding.