skills/sales-useberry/SKILL.md
Useberry (useberry.com) platform help — a self-serve, prototype-first UX research and usability-testing suite: prototype tests (Figma / Sketch / ProtoPie import), first-click, five-second, preference tests, card sorting, tree testing, single-task flows, surveys, plus user-flow/drop-off maps, click heatmaps, and live moderated interviews. No own panel — recruit through the Prolific integration or a share link. UI-only: no public API, webhooks, Zapier, or MCP; data leaves via CSV export. Use when importing a Figma prototype to test with real users, running a card sort or tree test to fix navigation, setting up a first-click or five-second test, hitting the free plan response cap, recruiting testers via Prolific vs your own users, reading user-flow drop-off or click heatmaps, or choosing between Useberry and Maze / Lyssna / UXtweak / Optimal Workshop. Do NOT use for the validate-before-building method or comparing research tools (use /sales-idea-validation), or an API-native pipeline (use /sales-userintuition).
npx skillsauth add sales-skills/sales sales-useberryInstall this skill globally with one command. Works with Claude Code, Cursor, and Windsurf.
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Useberry (useberry.com) is a self-serve, prototype-first UX research and usability-testing suite — the tool you reach for when you have a design, prototype, or live site and want real users to test it. It bundles the battery as blocks you drag into a study: task-based prototype testing (one-click Figma / Sketch / ProtoPie import), first-click / five-second / preference tests, card sorting and tree testing for IA, single tasks, surveys, live-site open analytics, and live moderated interviews (Growth+) — results as flow/drop-off maps, click heatmaps, task success/misclick/time-on-task, Highlights, and Tags. Closest peer Maze (deep Figma import); other peers Lyssna, UXtweak, Optimal Workshop, PlaybookUX.
The Useberry-specific thing to say every time: it has no participant panel of its own. Recruiting is
either the Prolific integration (a vetted global pool, billed pay-per-use separately from your
subscription) or a share link to your own users — that plus a very tight free plan (10 responses/mo)
is the #1 source of confusion (see Step 4). Two more caveats almost every time: (1) a task-completion
metric is not validated demand — a high success rate / clean tree test tells you the design works, not
that strangers will buy; take a build-or-not go/no-go to a real behavior test via /sales-idea-validation. (2) Useberry is UI-only — no public API, webhooks, Zapier, or MCP, so any
"pipe results into my CRM/warehouse" ask is manual CSV export or a native integration, not REST — route
real pipelines to /sales-userintuition.
If references/learnings.md exists, read it first for accumulated platform knowledge.
Ask only what you can't infer:
Skip-ahead: if the user's prompt already names the study type and their question is specific, go to Step 3.
| If the user's question is about… | Route to |
|---|---|
| Comparing research/idea/synthetic tools across the market, or the validate-before-building method | /sales-idea-validation {question} |
| An API / webhook / MCP-native research or interview pipeline (Useberry has none) | /sales-userintuition {question} |
| Running a real behavior demand test (smoke-test page, waitlist, pre-sale) instead of a usability test | /sales-idea-validation or /sales-funnel {question} |
| Analyzing existing NPS/CSAT/VoC/review feedback (post-launch, not new tests) | /sales-customer-feedback {question} |
| Deep think-aloud video recordings as the primary output | /sales-userbrain {question} |
When routing, give the exact command: "This is a {domain} question — run: /sales-idea-validation {original question}"
Otherwise, answer Useberry-specific questions using Step 3.
Read references/platform-guide.md for the full reference — the block/study-type catalog (what each
one measures + how to read its output), the automation-surface table, best-effort pricing/plan gates (Free
10-response cap, Growth interview metering, Prolific pay-per-use), the data model, recruiting (Prolific vs
share-your-own), and the no-API data-out playbook. Useberry has no public API — no API-reference file.
Answer using only the relevant section — don't dump the full reference.
/sales-idea-validation./sales-userintuition.references/platform-guide.md): prototype test
= task success/time on a Figma/Sketch/ProtoPie flow; first-click = where users click first;
five-second = first impression/recall; preference = A/B of designs; card sorting = how users
group/label content; tree testing = findability in nav (no visual); open analytics = click
heatmaps/flows on a live site via the snippet. Don't run a five-second test for navigation.If you discover a gotcha or tip not in references/learnings.md, append it there with today's date.
Best-effort from research (2026-07) — pricing, the Free 10-response cap, the Prolific pay-per-use model, interview metering, and the (absent) API/export surface move; verify at useberry.com.
/sales-idea-validation./sales-userintuition./sales-uxtweak — The closest all-in-one usability + information-architecture peer — the same battery (card sort, tree test, first-click / five-second / preference, prototype/website tests) in one seat, with its own 130-country panel; route here to compare or when UI-heavy IA depth (similarity matrix / dendrogram / pietree) matters. Install: npx skills add sales-skills/sales --skill sales-uxtweak -a claude-code/sales-lyssna — The big-panel usability peer (ex-UsabilityHub) — the same quick-test battery on a 690k+ own panel with a usable free plan; route here to compare, or when you want a built-in panel instead of Useberry's Prolific dependency. Install: npx skills add sales-skills/sales --skill sales-lyssna -a claude-code/sales-userbrain — The video-first think-aloud usability peer — real testers narrate screen + voice while doing your tasks (AI highlights, transcripts, clips); route here when you want to watch people use it and hear why, not Useberry's flow/heatmap metrics. Install: npx skills add sales-skills/sales --skill sales-userbrain -a claude-code/sales-uxarmy — The usability + IA peer that brings its own APAC-first panel (20+ Asia-Pacific countries) where Useberry has none and recruits via Prolific — route here when the study targets Asia-Pacific users, or when a card sort / tree test at scale is the job: UXArmy prices those at a fraction of a credit per response. Install: npx skills add sales-skills/sales --skill sales-uxarmy -a claude-code/sales-idea-validation — The tool-agnostic validate-before-building method + the full research/usability/validator tool landscape (use this to actually decide build-or-not; a passing usability test is not demand). Install: npx skills add sales-skills/sales --skill sales-idea-validation -a claude-code/sales-prolific — Prolific platform help — the panel Useberry recruits from. Useberry has no panel of its own, so participant recruitment, screeners, demographic filters, and per-participant cost live in Prolific (billed separately); route here to set up the recruitment, target filters, or budget the Prolific reward + platform fee behind a Useberry study. Install: npx skills add sales-skills/sales --skill sales-prolific -a claude-code/sales-userintuition — The API/webhook/MCP-native real-human interview peer — the pick when you need a programmatic research pipeline Useberry can't offer. Install: npx skills add sales-skills/sales --skill sales-userintuition -a claude-code/sales-customer-feedback — Real-customer NPS/CSAT/VoC strategy across tools (use to analyze existing feedback; Useberry proactively runs new tests). Install: npx skills add sales-skills/sales --skill sales-customer-feedback -a claude-code/sales-funnel — Build the smoke-test / fake-door landing page that turns a design hypothesis into a real demand test. Install: npx skills add sales-skills/sales --skill sales-funnel -a claude-code/sales-do — Not sure which skill to use? The router matches any sales objective to the right skill. Install: npx skills add sales-skills/sales --skill sales-do -a claude-codeUser says: "I set up a prototype test but Useberry wants me to pay per participant even though I already have a subscription. Where's the panel?" Skill does: Explains Useberry has no panel of its own — external testers come from the Prolific integration, billed pay-per-use separately from the subscription (that's the extra charge), while a share link to your own users has no per-participant fee. Recommends the share-link path for a small sample within the free-plan response cap, and Prolific with tight screeners when you need a vetted/targeted pool. Notes built-in recruiting is thin, and that even clean results prove the design works, not that anyone will pay. Result: The user recruits their own users via a share link and reserves Prolific for targeted samples.
User says: "I want study results to flow into BigQuery and a Slack channel. How do I set up the API or webhook?"
Skill does: States plainly that Useberry is UI-only — no public API, webhooks, Zapier, or MCP — so
there's no automated REST path. Data-out is manual CSV export; the native integrations are Figma /
Sketch / ProtoPie (prototype import, inbound), Prolific (recruitment), and calendar / Meet / Zoom /
Teams (interview scheduling, not data export) — none move result data into a warehouse. If a live
pipeline is a hard requirement, routes to /sales-userintuition (REST API + HMAC webhooks + MCP), noting
that's real-human interviews, not Useberry's quick-test battery.
Result: The user sets up a scheduled CSV export/ETL instead of hunting for an API that doesn't exist.
User says: "I'm a solo founder. Can I run a real prototype test on Useberry's free plan, and what will it cost?" Skill does: Lays out the Free plan (best-effort) — ~10 responses/month, 1 project, 1 seat, 5 blocks, 3 versions — enough for one quick prototype test if you self-recruit via a share link (no participant fee), but recordings, transcription, live interviews, and Tags/Highlight Reels require Growth. Explains the two separate costs (subscription and Prolific participants, pay-per-use), so the cheapest path is importing the Figma prototype and sharing a link within the 10-response cap. Points to useberry.com/pricing; flags every figure as best-effort. Result: The founder imports the Figma prototype and runs a share-link test on the free plan.
Symptom: A subscription is active but the user is billed again to get responses. Cause: Useberry has no panel of its own — external participants come from the Prolific integration, billed pay-per-use separately from the subscription. The two costs are easy to confuse. Solution: For your own/known users, share a participant link (no per-participant fee) and stay within the plan's response cap. Use Prolific only when you need a vetted, demographically targeted pool, and add screeners + attention checks there. Confirm current per-response Prolific pricing before committing — treat figures as best-effort.
Symptom: Responses stop around ~10, or the user can't add more projects/blocks or use recordings. Cause: The Free plan caps ~10 responses/month, 1 project, 1 seat, 5 blocks/study, 3 versions/project and gates recordings, transcription, live interviews, and Tags/Highlight Reels. Solution: Self-recruit via a share link to spend responses on real target users, keep the study to its highest-signal blocks, and upgrade to Growth for ~300 responses, recordings/transcription, live interviews (~5/mo), and Tags/Highlight Reels. Confirm current caps at useberry.com/pricing — best-effort.
Symptom: The user wants results flowing into a CRM, warehouse, or Slack automatically.
Cause: Useberry has no public API, webhooks, Zapier, or MCP — it's UI-only (verify current docs).
Solution: Use manual CSV export for ad-hoc handoff or a scheduled ETL over the exported file. The
native integrations — Figma / Sketch / ProtoPie (prototype import), Prolific (recruitment), and
Google Calendar / Outlook / Meet / Zoom / Teams (interview scheduling only) — don't move result data
out. If an automated, programmatic pipeline is a requirement, use an API-native research tool instead —
route to /sales-userintuition (REST API + HMAC-signed webhooks + MCP server).
tools
Wizlogo (wizlogo.com) platform help — a budget online logo maker (template/style-variation, marketed as "AI") plus a hub of FREE branding tools (business-name, blog-name and slogan generators, business-card maker, invoice generator, color converter, domain search). The pricing traps: the FREE logo is PERSONAL-USE-ONLY; the two cheap paid tiers are RASTER PNG/JPG only — Single (~€39.99 one-time) and Unlimited (~€3.99 per WEEK, recurring) — and VECTOR (SVG/PDF/EPS) is gated to the ~€299.99 Enterprise tier, which also bundles human designer edits and a social kit. Transparent PNG is on all paid plans. Use when making a Wizlogo logo, understanding free-vs-paid or personal-vs-commercial use, which tier unlocks vector/SVG for print, the weekly-subscription billing trap, its free name/slogan generators, or whether it has an API (UI-only — no public API, webhooks, Zapier or MCP). Do NOT use to just generate the business name (use /sales-namelix) or to compare/validate branding tools (use /sales-idea-validation).
tools
VistaPrint platform help (vistaprint.com, a Cimpress company) — the small-business design + print + digital-marketing platform: a free AI Logomaker (4 generations, 60 more after free sign-up) exporting SVG/PNG/PDF at 4000x4000 with no watermark, a free Brand Kit, business cards/flyers/signage/apparel/promo print, and a website builder. THE RIGHTS TRAP: VistaPrint states NO intellectual-property rights transfer on an AI-generated logo — you get usage rights but CANNOT register it for trademark or copyright; only its human designer service transfers full IP. Use when making a VistaPrint logo, asking if you own or can trademark it, running out of AI logo credits, printed colors not matching the screen, bleed/DPI/font file-prep rejections, or asking whether VistaPrint has an API (the consumer site does not — automation runs through the parent Cimpress Open partner-fulfilment API). Do NOT use for Vista Social scheduling (use /sales-vistasocial) or comparing logo tools market-wide (use /sales-idea-validation).
tools
Turbologo (turbologo.com) platform help — a budget AI/DIY logo maker: enter a business name + industry, pick icons and colors, and it proposes logo concepts you refine in an in-browser editor, then pay a one-time fee to download (designing is free, previews are watermarked, downloading is the paywall). Vector SVG/PDF is gated to the mid tier and up; the top tier adds a brand kit (business cards, letterheads, email signatures, social assets). Use when generating a logo in Turbologo, choosing which download tier to buy, vector SVG vs raster PNG, removing the free watermark, the time-limited edit-after-purchase window, pay-to-download pricing questions, whether an AI logo is yours to trademark, or whether Turbologo has an API to bulk-generate logos (it is UI-only — no public API, webhooks, Zapier, or MCP). Do NOT use to generate the business name (use /sales-namelix), compare or validate branding tools across the market (use /sales-idea-validation), or build wider marketing creative (use /sales-canva).
tools
Online Logo Maker (onlinelogomaker.com) platform help — a long-standing free/freemium DIY logo maker: build the mark yourself from icons, shapes, text, and fonts — MANUAL/template-based, NOT enter-a-name-get-AI-concepts. The free pack downloads a LOW-RES 300px PNG with a background; vector SVG, transparent PNG, and 2000px high-res are gated to a one-time lifetime Premium pack (not a subscription). The free tier's commercial-use rights are disputed by reviewers — clean ownership effectively needs Premium, and a shared-icon mark can be non-distinctive. Use for building/editing a logo here, free download vs Premium, vector SVG or transparent PNG, one-time pricing, commercial-use/trademark terms, near-namesake confusion (NOT LogoMaker.com / LogoMakr / Logomakerr.ai), or whether it has an API (UI-only — no API, webhooks, Zapier, MCP). Do NOT use to generate the business name (use /sales-namelix), compare branding tools across the market (use /sales-idea-validation), or build wider creative (use /sales-canva).