sales-skills/sales-passionfroot

Passionfroot Platform Help

Step 1 — Gather context

If references/learnings.md exists, read it first for accumulated platform knowledge.

Ask the user:

1. What's your role?

   • A) Brand/marketer — looking for creators to sponsor
   • B) Creator — managing inbound sponsorship requests
   • C) Agency — running creator campaigns for clients

2. What's your primary challenge?

   • A) Finding the right creators for my B2B audience
   • B) Managing multiple creator campaigns and deadlines
   • C) Setting up a storefront to receive sponsorship requests
   • D) Paying creators compliantly at scale
   • E) Tracking campaign ROI across platforms
   • F) Something else (describe)

3. What platforms do your creators publish on?

   • A) Newsletters (Beehiiv, Substack)
   • B) Social (Twitter/X, LinkedIn, YouTube, Instagram, TikTok)
   • C) Both newsletters and social
   • D) Not sure yet

Skip-ahead rule: if the user's prompt already contains enough context, skip to Step 2.

Step 2 — Route or answer directly

| If the question is about... | Route to... | |---|---| | Influencer marketing strategy (platform selection, campaign structure) | /sales-influencer-marketing [question] | | Newsletter monetization (pricing, revenue models) | /sales-newsletter [question] | | Finding newsletter sponsors via databases | /sales-sponsorgap [question] | | Sponsorship operations (inventory calendars, CRM) | /sales-sponsy [question] | | Specific creator platform features (GRIN, Aspire, etc.) | Route to the appropriate platform skill |

If the question is Passionfroot-specific, continue to Step 3.

Step 3 — Passionfroot platform reference

Read references/platform-guide.md for the full platform reference — capabilities, pricing model, commission structure, workflows, and competitive positioning.

Answer the user's question using only the relevant section. Don't dump the full reference.

Step 4 — Actionable guidance

Focus on the user's specific situation:

• Brand discovering creators: Use Zest AI agent to generate ICP-matched creator recommendations. Discovery covers Twitter/X, LinkedIn, YouTube, Instagram, TikTok, Beehiiv, Substack.
• Brand managing campaigns: Use the centralized action center for deadline tracking, approvals, and status monitoring. Analytics sync automatically across platforms.
• Creator setting up storefront: Build a booking page with pricing tiers, manage inbound requests through the dashboard. Self-sourced deals incur 0% creator fee.
• Paying creators: FrootWallet handles compliant bulk payments — single onboarding, no per-creator vendor approvals.
• Choosing between Passionfroot and alternatives: Passionfroot is strongest for B2B creator-led GTM. For e-commerce influencer marketing, consider GRIN or Aspire. For pure discovery, consider Modash.

If you discover a gotcha or tip not covered in references/learnings.md, append it there.

Gotchas

Best-effort from research — review these, especially items about plan-gated features and integration gotchas that may be outdated.

1. 15% commission on network-sourced deals — deals from the Partner Network (Discovery matches, Ad Network) charge 15% to the creator (includes Stripe fees). Self-sourced deals through your storefront are 0% to the creator (5% fee to the brand instead).
2. No API or automation — no public API, no Zapier, no Make, no webhooks. All campaign management is through the web dashboard.
3. Must keep payments on-platform for network deals — creators who route payments off-platform lose preferential ranking in Discovery.
4. B2B-focused — strongest for B2B SaaS creator marketing. E-commerce brands with Shopify integration needs are better served by GRIN or Aspire.
5. Brand pricing is opaque — the help center shows creator pricing (free + commission), but brand/partner pricing beyond the 5% fee isn't publicly documented. Contact sales for enterprise pricing.
6. Creator storefronts are the original product — Passionfroot pivoted from a creator storefront tool to an AI-powered brand GTM platform. Both surfaces still exist.

Related skills

• /sales-influencer-marketing — Influencer marketing strategy (platform selection, campaign structure, ROI)
• /sales-newsletter — Newsletter monetization strategy (sponsorships, paid subscriptions)
• /sales-sponsy — Sponsy sponsorship operations (ad inventory, CRM, customer portals)
• /sales-ohmynewst — OhMyNewst newsletter sponsorship marketplace (Spain & LATAM)
• /sales-grin — GRIN platform help (e-commerce creator management, Shopify, affiliate hub)
• /sales-aspire — Aspire platform help (word-of-mouth commerce, product seeding, UGC)
• /sales-modash — Modash platform help (creator discovery, 250M+ profiles, analytics)
• /sales-creatoriq — CreatorIQ platform help (enterprise influencer OS)
• /sales-collabstr — Collabstr platform help (influencer and UGC marketplace)
• /sales-do — Not sure which skill to use? The router matches any sales objective to the right skill. Install: npx skills add sales-skills/sales --skill sales-do

Examples

Example 1: Setting up creator discovery for B2B SaaS

User says: "I need to find creators who talk about developer tools for a sponsorship campaign" Skill does: Reads platform guide, explains Zest AI agent for ICP-matched creator recommendations across Twitter/X, LinkedIn, YouTube, Beehiiv, Substack. Notes the Discovery feature and how to filter by niche. Result: User has a workflow for finding and vetting B2B-relevant creators

Example 2: Creator storefront setup for newsletter sponsorships

User says: "I run a newsletter and want brands to book sponsorships through Passionfroot" Skill does: Reads platform guide, walks through storefront setup with booking pages, pricing tiers, and calendar integration. Notes 0% fee on self-sourced deals vs 15% on network deals. Result: Creator has a professional storefront for inbound sponsor requests

Example 3: Comparing Passionfroot to GRIN for campaign automation

User says: "Should I use Passionfroot or GRIN for managing creator campaigns? I need API access." Skill does: Reads platform guide competitive positioning, explains Passionfroot has no API while GRIN has integrations. Notes Passionfroot is B2B-focused while GRIN is e-commerce-focused. Recommends based on use case. Result: User chooses the right platform based on their integration needs and target market

Troubleshooting

Creators not appearing in Discovery

Symptom: Searched for creators but results are limited or irrelevant Cause: Discovery depends on creator profiles being on the platform and matching your ICP criteria Solution: Use Zest AI agent with a detailed prompt about your target audience. Broaden platform filters (include both newsletter and social creators). If Discovery is too narrow, supplement with dedicated discovery tools like Modash (/sales-modash) or SparkToro (/sales-sparktoro).

Confusion about which deals incur the 15% fee

Symptom: Creator unsure why some deals have commission and others don't Cause: Network-sourced deals (Discovery matches, Ad Network) charge 15%; self-sourced deals through your storefront are 0% Solution: Check the "PF badge" tag on deals — deals with this badge are network-sourced (15%). Deals from your storefront link or direct proposals are commission-free. Keep payments on-platform to maintain Discovery ranking.

Campaign metrics not syncing

Symptom: Analytics dashboard showing zero or outdated performance data Cause: Cross-platform metrics require proper account connections and may have sync delays Solution: Verify that all creator social accounts are connected in the campaign setup. Metrics typically sync within 24-48 hours of content going live. If data is still missing, check that the creator published on the agreed platform (not a different one).