sales-skills/sales-logocrafter

LogoCrafter Platform Help

LogoCrafter (logocrafter.app) is a budget AI logo maker that runs on iOS, Android, and web: you describe your brand (name, industry, product), the AI generates logo concepts, and you customize color, font, style, and layout before downloading. It's the branding/logo step for solo founders, small-business owners, freelancers, Etsy sellers, and creators who've locked a name and want a cheap logo fast. It's a direct peer of the budget logo cluster (Hatchful / LOGO.com / DesignEvo / Mojomox / LogoAI / Namecheap / Looka), but two facts frame every answer and set it apart:

(1) It's CREDIT-METERED pay-per-action — not free-download, not one-time-per-package, not a subscription. The app is free to install and you get 3 free credits to try it; after that, every action spends credits and you buy credit packs (one-time purchases, never expire — no subscription). This is the only metered model in the cluster. (2) The default export is high-res transparent PNG; VECTOR (SVG) is a separate PAID conversion that costs 3 credits — the "vector-quality" marketing does not mean you get a free SVG. It is UI-only — there is NO public API (see Step 4).

Step 1 — Gather context

If references/learnings.md exists, read it first for accumulated platform knowledge.

Ask only what you can't infer:

1. What do you want from LogoCrafter?
   • A) Make/customize a logo (industry, style, fonts, colors, layout)
   • B) Understand the credit model — what's free, what each action costs, how packs are priced
   • C) Understand the download — PNG vs vector, is vector free, commercial rights
   • D) You need vector / print-scalable output and want to know the real cost (it's a paid conversion — see Step 4)
   • E) Integrate or automate ("API" / bulk generation — see Step 4)
2. What will the logo be used for — digital/social, or print/large-format? This decides whether PNG is enough or you'll need the paid vector conversion (or a free-vector peer). See Step 3/4.

Skip-ahead: a name (not a logo) → /sales-namelix; the validate-before-building method or a branding-tool comparison → /sales-idea-validation; wider social/marketing creative → /sales-canva — route in Step 2.

Step 2 — Route or answer directly

| If the user's question is about… | Route to | |---|---| | Generating the business name itself (not the logo) | /sales-namelix {question} | | The validate-before-building method, or comparing branding/logo tools across the market | /sales-idea-validation {question} | | A genuinely free vector SVG (LogoCrafter's vector is a paid 3-credit conversion) | /sales-namecheap-logo-maker {question} | | A free PNG logo with no paywall at all | /sales-hatchful {question} | | Building the wider social/marketing creative or a design system at scale | /sales-canva {question} |

When routing, give the exact command: "This is a {domain} question — run: /sales-namelix {original question}"

Otherwise, answer LogoCrafter-specific questions using Step 3.

Step 3 — LogoCrafter platform reference

Read references/platform-guide.md for the full reference — the describe → generate → customize → spend-a- credit-to-download workflow and every module's automation tag; the complete credit-consumption table (3 free credits on install; generate 1 / edit 1 / 3 mockups 1 / vector conversion 3) and the credit-pack pricing (web packs vs mobile in-app packs, which differ); the free-vs-paid boundary (browsing/preview free, the 3 starter credits are the only free usable output, then pay-per-action); the PNG-default / vector-is-a-paid- conversion reality and what the "vector-quality" marketing actually means; the commercial-license terms and their trademark limits; the no-refund-on-credits policy; and the no-public-API reality (why generation can't be scripted and what to use instead).

Answer using only the relevant section — don't dump the full reference.

Step 4 — Actionable guidance

Flag all pricing/credit/format details as best-effort and tell the user to confirm current terms in-app or at logocrafter.app — the live product pages, pricing page, and comparison pages disagree on formats and prices.

• Set the credit model straight first: it's pay-per-action, not free and not a subscription. LogoCrafter is free to install and gives 3 free credits to try. After that, every action costs credits: generating a logo = 1, editing a logo = 1, a set of 3 mockups = 1, and converting a logo to vector = 3. You buy credits in one-time packs that never expire — there is no subscription. Browsing/previewing designs is free, but the 3 starter credits are the only free usable output; beyond them, you pay for each action.
• Vector (SVG) is a PAID conversion — the "vector-quality" wording is not a free SVG. Flag this before anyone commits. The default download is high-resolution PNG with a transparent background. The pricing/marketing pages call the logos "vector-quality," but the terms show vector conversion is a separate action costing 3 credits — so a scalable SVG is paid and per-logo, not the free default. If the user needs vector: (a) pay the 3-credit conversion in LogoCrafter, or (b) if they want free vector, use /sales-namecheap-logo-maker (free SVG), or (c) vectorize a PNG by tracing it to SVG (lossy, rarely production-clean). Don't let anyone assume the free/cheap PNG is already a vector file.
• Pricing is best-effort and differs between web and mobile — quote both, verify live. Reported web credit packs: Starter ~$29.99 / 100 credits (~$0.30/credit), Creator ~$49.99 / 250 credits (~$0.20), Studio ~$79.99 / 500 credits (~$0.16). Reported mobile in-app packs (Apple/Google tiers): ~€2.99 / €7.99 / €14.99 / €24.99 — a different, smaller scale than the web packs. Tell the user the two don't match and to check the current in-app prices before buying.
• Credits are non-refundable once added. Reported policy: no refunds once credits are added to your account, except where required by law. Credits never expire, so the practical advice is to buy the smallest pack that covers the job (a few generations + one vector conversion) rather than the biggest, since you can't get money back on unused credits.
• Lock the name (and validate the idea) before you spend credits on a logo. A logo is downstream: validate demand first (/sales-idea-validation), settle the name (/sales-namelix), then brand — never pay to brand a name you might still change. Use the 3 free credits as the low-cost first pass before buying anything.
• The logo is yours to use commercially, but ownership ≠ a registered trademark — do your own clearance. LogoCrafter grants a full commercial license on the logos you create, but a commercial license is not a registered trademark: AI-generated marks can be non-distinctive, and others can generate near-identical logos. Tell users to run a USPTO/EUIPO search + distinctiveness check, a reverse-image search on the chosen mark, and to grab the domain + social handles before relying on it legally.
• There is NO public API — don't plan a pipeline around it. If asked to "use the LogoCrafter API" or generate logos in bulk from a script, be precise: it's a UI-only mobile + web app — no REST endpoints, no webhooks, no Zapier/Make, no MCP — so generation cannot be scripted. For programmatic logo/image generation at volume, use an image-generation service with a documented API and vectorize downstream.

If you discover a gotcha or tip not in references/learnings.md, append it there with today's date.

Gotchas

Best-effort from research (2026-07) — features, credits, tiers, and terms move; verify at logocrafter.app.

• It's credit-metered pay-per-action, not free and not a subscription. Free to install + 3 free credits; then generate = 1, edit = 1, 3 mockups = 1, vector = 3. Credits are one-time packs that never expire.
• Vector (SVG) is a PAID conversion (3 credits) — "vector-quality" ≠ a free SVG. Default download is high-res transparent PNG. Need free vector → use /sales-namecheap-logo-maker instead.
• Web and mobile pricing don't match. Web packs (~$29.99/$49.99/$79.99 for 100/250/500 credits) vs mobile in-app packs (~€2.99–€24.99). Treat both as best-effort and confirm the in-app price before buying.
• No refunds once credits are added (except where required by law). Credits don't expire → buy the smallest pack that covers the job.
• Sources conflict on formats. The homepage/App Store say PNG-only; the comparison/marketing pages claim "SVG included" — the terms page (vector = a 3-credit conversion) is the reconciling source. Trust the credit cost, not the marketing copy.
• Commercial license ≠ trademark. AI marks can be non-distinctive and others can generate look-alikes — run USPTO/EUIPO clearance + a reverse-image search before relying on the mark.
• There is NO public API, webhooks, Zapier/Make, or MCP. UI-only (mobile + web); generation can't be scripted. For volume, use an image-generation API and vectorize downstream.
• Namesake caution. LogoCrafter (logocrafter.app) is distinct from LogoMaker.com (/sales-logomaker), LogoMakr (/sales-logomakr), and Logomakerr.ai (/sales-logomakerr) — don't conflate their pricing or APIs.

Related skills

• /sales-namelix — Generate the business name first (a logo is the hand-off from the name)
• /sales-namecheap-logo-maker — The go-to when you need free vector SVG (LogoCrafter's vector is a paid 3-credit conversion)
• /sales-hatchful — The one genuinely free peer (free full-res PNG, no paywall) — compare when you want a free logo with no credits
• /sales-logo-com — A subscription AI logo + brand-kit platform (free PNG tier, paid vector) — compare credit-metered vs subscription billing
• /sales-designevo — A freemium template-based peer whose free tier downloads a credited low-res PNG and whose top tier exports vector — compare cheap logo makers
• /sales-mojomox — Typography-first budget peer that exports vector SVG (one-time Brand Kit or subscription) — compare if you need a full brand kit with vector
• /sales-logoai — Budget AI logo maker + Brand Center (PNG + vector) — compare another AI generator
• /sales-idea-validation — The validate-before-building method and the full naming/branding landscape (validate and name before you brand)
• /sales-canva — Once the logo's done, build the wider marketing/social creative and design system at scale
• /sales-do — Not sure which skill to use? The router matches any sales objective to the right skill. Install: npx skills add sales-skills/sales --skill sales-do -a claude-code

Examples

Example 1: "Is LogoCrafter free, and what do the credits actually pay for?"

User says: "I downloaded LogoCrafter and it says free — but do I have to pay? What do credits do?" Skill does: Explains the credit-metered pay-per-action model: free to install with 3 free credits to try, then each action costs credits — generate = 1, edit = 1, 3 mockups = 1, vector conversion = 3. Notes credits are one-time packs that never expire (no subscription), that browsing is free but the 3 starter credits are the only free usable output, and that credits are non-refundable once added — so buy the smallest pack that covers the job. Flags pricing as best-effort. Result: The user understands exactly when they'll be charged and buys only what they need.

Example 2: "I need a vector SVG for my printer — does LogoCrafter give me one?" (limitation)

User says: "My printer needs a vector SVG. LogoCrafter says 'vector-quality' — do I already have a vector file?" Skill does: Clarifies that "vector-quality" is marketing — the default download is high-res PNG, and a real SVG is a separate PAID conversion costing 3 credits. Gives the paths: (a) pay the 3-credit vector conversion in LogoCrafter, (b) for free vector use /sales-namecheap-logo-maker, or (c) vectorize the PNG by tracing it to SVG (lossy). Recommends (a) or (b) for anything going to print. Result: The user stops assuming the PNG is a vector and picks a real path to a scalable file.

Example 3: "Can I use the LogoCrafter API to generate logos in bulk?" (developer/automation)

User says: "How do I hit the LogoCrafter API to auto-generate logos for 50 brands from a script?" Skill does: States LogoCrafter has no public API — it's a UI-only mobile + web app with no REST endpoints, webhooks, Zapier/Make, or MCP — so generation cannot be scripted. Suggests an image-generation service with a documented API for programmatic logo generation at volume, and vectorizing downstream. Does not invent endpoints. Result: The user avoids building on a nonexistent API and picks a workable path.

Troubleshooting

"It said free but now it wants credits — am I being charged?"

Symptom: Making/previewing a logo was free, but downloading or exporting asks to spend credits. Cause: LogoCrafter is credit-metered pay-per-action. The 3 free install credits cover a few actions; after that, generate/edit/mockups/vector each consume credits and you buy more in one-time packs. Solution: Check your credit balance; buy the smallest pack that covers the remaining actions (credits never expire, but are non-refundable). Confirm current per-action costs in-app.

"There's no SVG in my download — where's the vector file?"

Symptom: The download is a PNG; no SVG despite the "vector-quality" wording. Cause: The default export is PNG; vector is a separate paid conversion (3 credits), not the default. Solution: Run the vector conversion (spends 3 credits) for an SVG, or for free vector use /sales-namecheap-logo-maker. Trace the PNG to SVG only as a lossy last resort.

"Is there an API to generate logos in bulk?"

Symptom: Can't find API docs to script logo creation. Cause: LogoCrafter is UI-only — no REST endpoints, webhooks, Zapier/Make, or MCP. Solution: Don't build a bulk-generation pipeline on it. For programmatic logo/image generation, use an image-generation service with a documented API and vectorize downstream. Reserve LogoCrafter for interactive, one-off logos.