skills/sales-launch-directory/SKILL.md
Startup directory launch strategy — coordinates submissions across multiple product launch and discovery platforms for maximum visibility, backlinks, and early users. Covers platform selection (Open Launch, CtrlAlt.cc, ProductBurst, SoloPush, MicroLaunch, LaunchingNext, SideProjectors, Huzzler, Firsto, OpenHunts, Awesome Indie, LaunchDay, Super Launch, JustGotFound, Tiny Startups, DevHunt, TinyLaunch, Uneed, Fazier, Peerlist, Product Hunt, BetaList, Hacker News, Indie Hackers, Altern, StartupBase, Startup Stash, PitchWall, Futurepedia, TAAFT, LaunchCaster, SaaSHunt, Resource.fyi, LaunchVibe), launch sequencing (instant-list first, editorial-review last), backlink stacking (DA/DR comparison across directories), listing optimization, timing strategy, and multi-platform coordination. Use when not sure which directories are worth submitting to, launch didn't get traction, want more backlinks but don't know where to start, or overwhelmed by how many directories exist. Do NOT use for a single specific platform (use the platform skill instead). Do NOT use for paid advertising (use /sales-b2b-advertising).
npx skillsauth add sales-skills/sales sales-launch-directoryInstall this skill globally with one command. Works with Claude Code, Cursor, and Windsurf.
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Helps the user plan and execute a coordinated launch across multiple startup directories and discovery platforms — choosing which to submit to, in what order, and how to optimize each listing for maximum visibility, backlinks, and early users.
If references/learnings.md exists, read it first for accumulated knowledge.
Ask the user:
What are you launching?
What stage is your product?
What's your primary goal?
What's your budget for paid listings?
Any timing constraints?
If the user's request already provides most of this context, skip directly to the relevant step. Lead with your best-effort answer using reasonable assumptions (stated explicitly), then ask only the most critical 1-2 clarifying questions at the end.
If the request maps to a single platform, route:
Open Launch-specific questions → /sales-openlaunch
CtrlAlt.cc-specific questions → /sales-ctrlaltcc
MicroLaunch-specific questions → /sales-microlaunch
LaunchingNext-specific questions → /sales-launchingnext
ProductBurst-specific questions → /sales-productburst
SoloPush-specific questions → /sales-solopush
SideProjectors-specific questions → /sales-sideprojectors
Huzzler-specific questions → /sales-huzzler
Firsto-specific questions → /sales-firsto
OpenHunts-specific questions → /sales-openhunts
Tiny Startups-specific questions → /sales-tinystartups
DevHunt-specific questions → /sales-devhunt
TinyLaunch-specific questions → /sales-tinylaunch
Uneed-specific questions → /sales-uneed
Fazier-specific questions → /sales-fazier
Peerlist-specific questions → /sales-peerlist
Awesome Indie-specific questions → /sales-awesomeindie
LaunchDay-specific questions → /sales-launchday
Super Launch-specific questions → /sales-superlaunch
JustGotFound-specific questions → /sales-justgotfound
Altern-specific questions → /sales-altern
StartupBase-specific questions → /sales-startupbase
Startup Stash-specific questions → /sales-startupstash
PitchWall-specific questions → /sales-pitchwall
Futurepedia-specific questions → /sales-futurepedia
TAAFT-specific questions → /sales-theresanaiforthat
TopAI.tools-specific questions → /sales-topai
Toolify-specific questions → /sales-toolify
BetaList-specific questions → /sales-betalist
LaunchCaster-specific questions → /sales-launchcaster
SaaSHunt-specific questions → /sales-saashunt
Resource.fyi-specific questions → /sales-resourcefyi
LaunchVibe-specific questions → /sales-launchvibe
Indie Hackers-specific questions → /sales-indiehackers
Product Hunt-specific questions → /sales-producthunt
Email marketing to subscribers → /sales-email-marketing
Landing page optimization → /sales-checkout
Audience growth strategy → /sales-audience-growth
Comparing directory submission services → /sales-directory-submission
Managed directory submission service → /sales-getmorebacklinks
Otherwise, answer directly from the directory knowledge below.
Read references/platform-guide.md for detailed module documentation, pricing, integrations, and data model.
You no longer need the platform guide details — focus on the user's specific situation.
Best-effort from research — review these, especially items about plan-gated features and integration gotchas that may be outdated.
Pricing changes. All prices listed are best-effort snapshots. MicroLaunch Pro, LaunchingNext expedited, CtrlAlt.cc paid launch, and BetaList pricing may change. Verify before purchasing.
DR/DA numbers fluctuate. Domain ratings change over time. The rankings above are directionally correct but exact numbers may shift.
Product Hunt is not a directory. It's a launch event. Don't treat it like the others — it requires separate preparation, community building, and timing strategy.
"Dofollow" claims vary. Some directories report dofollow but individual listings may vary. Always verify after your listing goes live by inspecting the HTML.
Editorial queues are unpredictable. "Up to 2 months" is a documented worst case, not a guarantee. Some platforms review faster, some slower.
Small platforms have small traffic. Most directories in this list have modest traffic (5K-25K/mo). Set realistic expectations — directory submissions are a long-term SEO play, not an overnight traffic source.
Self-improving: If you discover something not covered here, append it to references/learnings.md with today's date.
This skill covers a strategy domain across many platforms. Before pointing the user to any specific platform skill (any /sales-{platform} listed in ## Related skills, e.g., /sales-mailshake, /sales-klaviyo, /sales-apollo), read that platform skill's actual SKILL.md first. The 1-line description in ## Related skills is enough to identify a candidate — it's not enough to commit to it or to write a prompt that invokes it well.
How to read it:
~/.claude/skills/{skill-name}/SKILL.md exists locally, Read it.sales-* skills, WebFetch directly from this repo: https://raw.githubusercontent.com/sales-skills/sales/main/skills/{skill-name}/SKILL.md — e.g., for sales-mailshake: https://raw.githubusercontent.com/sales-skills/sales/main/skills/sales-mailshake/SKILL.md.sales-* skills (third-party), look up {org}/{repo} in ~/.claude/skills/sales-do/references/skill-sources.md if installed and fetch the same skills/{skill-name}/SKILL.md path under that repo.After reading, ground your recommendation in something concrete from the SKILL.md (its scope, a sub-flow, its argument-hint shape, or a "Do NOT use for..." negative trigger). Align any generated invocation with the platform skill's argument-hint. If the platform skill turns out not to fit the user's situation, swap to another or handle the question here directly rather than recommending a poor fit.
/sales-openlaunch — Open Launch platform help (open-source PH alternative, DR65 backlinks)/sales-ctrlaltcc — CtrlAlt.cc platform help/sales-productburst — ProductBurst platform help (daily/weekly rankings, badges)/sales-microlaunch — MicroLaunch platform help (30-day leaderboard, deals marketplace)/sales-launchingnext — LaunchingNext platform help (curated startup directory)/sales-solopush — SoloPush platform help (indie maker community, no-pressure launch)/sales-sideprojectors — SideProjectors platform help (buy/sell side projects)/sales-huzzler — Huzzler platform help (founder community, weekly Launch Arena competition)/sales-firsto — Firsto platform help (fair launch platform, sustained SEO discovery, Open Launch fork)/sales-openhunts — OpenHunts platform help (weekly launch cycle, DR50 backlinks)/sales-awesomeindie — Awesome Indie platform help (curated indie directory, free submission)/sales-launchday — LaunchDay platform help (24-hour launch events, podcast, influencer promo, $99)/sales-superlaunch — Super Launch platform help (7-day front page, DR59 dofollow for paid, Top 50 leaderboard)/sales-justgotfound — JustGotFound platform help (community-curated PH alternative, DR23 dofollow, free instant listing)/sales-tinystartups — Tiny Startups platform help (curated directory + newsletter, DR50 dofollow, 17,500+ subscribers)/sales-devhunt — DevHunt platform help (developer tool launch platform, DR57-62 dofollow, GitHub-authenticated voting)/sales-tinylaunch — TinyLaunch platform help (weekly launch platform, DR60-71 dofollow for Top 3 or $39 Premium)/sales-uneed — Uneed platform help (social launchpad with daily voting, DR74 dofollow, 64K+ makers, newsletter 15K subs)/sales-fazier — Fazier platform help (product discovery for indie makers, DR81 dofollow, free with badge or $19+ paid)/sales-indiehackers — Indie Hackers platform help (largest founder community, DR75 nofollow, 165K+ entrepreneurs, ~24% trial conversion)/sales-producthunt — Product Hunt platform help (largest launch platform, DR91 dofollow, 5M+ visits/mo, 2026 algorithm)/sales-peerlist — Peerlist platform help (professional network for tech builders, weekly Launchpad, DR76 nofollow, 203K+ users)/sales-altern — Altern platform help (AI tools directory, 10,000+ tools, dofollow backlinks, newsletter)/sales-startupbase — StartupBase platform help (community startup directory, DR39 dofollow, 2-3 month queue, tech startups only)/sales-startupstash — Startup Stash platform help (largest curated tool directory, DR65 nofollow, 10K+ tools, 200+ categories)/sales-pitchwall — PitchWall platform help (AI product discovery, DR60, 65K+ products, 45K+ newsletter subscribers)/sales-theresanaiforthat — TAAFT platform help (#1 AI directory, 42,000+ tools, 3-4M visits/mo, DR76 dofollow, $347 listing, $300 first-launch PPC bonus)/sales-topai — TopAI.tools platform help (curated AI directory, 2,700+ tools, ~1-1.9M visits/mo, $39 Fast Track, $229 Boosted)/sales-futurepedia — Futurepedia platform help (largest AI directory, 5,700+ tools, ~2M visits/mo, $497 Verified, YouTube 2M+ subs)/sales-betalist — BetaList platform help (pre-launch directory, DR67 dofollow, 15K+ startups, $129 Priority skip)/sales-launchcaster — LaunchCaster platform help (Web3 project discovery on Farcaster, free, wallet-connected voting)/sales-saashunt — SaaSHunt platform help (AI-powered B2B SaaS directory, DR49 dofollow, free template-based submission)/sales-resourcefyi — Resource.fyi platform help (curated dev/designer tools directory, 2,519+ resources, 25+ categories, community upvoting)/sales-launchvibe — LaunchVibe platform help (daily launches, XP gamification, DR10 dofollow, 1,000+ founders)/sales-toolify — Toolify.ai platform help (26K+ AI tools, 450+ categories, ~2-5M visits/mo, $49-99 listing, 6+ dofollow backlinks)/sales-getmorebacklinks — GetMoreBacklinks managed directory submission service ($87-$247, 50-200 directories submitted for you)/sales-funnel — Build and optimize sales funnels for conversion/sales-audience-growth — Grow your email list and subscriber base/sales-checkout — Optimize landing pages and checkout for conversion/sales-do — Not sure which skill to use? The router matches any sales objective to the right skill. Install:
npx skills add sales-skills/sales --skill sales-doUser says: "I built a no-code analytics tool and want to launch it across as many directories as possible to get backlinks and early users" Skill does:
User says: "I have no budget but want to get as many SEO backlinks from startup directories as possible" Skill does:
User says: "I built a Shopify app — which startup directories should I prioritize?" Skill does:
Symptom: Listed on 5+ directories but referral traffic is negligible
Cause: Most startup directories have modest traffic (5K-25K/mo). Individual referrals may be single-digit daily visitors. The value is cumulative backlinks and long-tail discovery, not immediate traffic spikes.
Solution: Shift expectations — directory submissions are an SEO play (backlinks compound over months) and social proof play (listed on X directories), not a traffic acquisition strategy. For traffic, pair with Reddit, Hacker News Show HN, and Product Hunt. Use /sales-audience-growth for high-traffic acquisition channels.
Symptom: Overwhelmed by the number of options, limited time Cause: There are 50+ startup directories. Submitting to all of them is time-consuming and most have diminishing returns. Solution: Start with the 7 directories in the first-party skills list — they cover the range of backlink strength and models. Submit to instant-listing platforms first (takes 10 minutes each), then queue the editorial ones. If you have time for more, check the third-party platforms table. Prioritize by backlink strength and relevance to your product category.
Symptom: Wanted a coordinated launch but editorial queues approved at unpredictable times Cause: Free editorial queues (CtrlAlt.cc, MicroLaunch, LaunchingNext) don't guarantee timing. Your listing may go live weeks before or after you planned. Solution: Only coordinate timing on platforms you control: instant-listing platforms (SoloPush, ProductBurst) and paid fast-track options. Treat free editorial submissions as "bonus" listings that will go live eventually. Don't plan your Product Hunt launch around when editorial queues approve you — those are independent.
tools
UpViral platform help — viral referral marketing and list-building platform (by Emarky) for viral sweepstakes, giveaway/reward campaigns, pre-launch waiting lists, and milestone referral programs, with REST API (app.upviral.com/api/v1/), callback-URL webhooks, PHP SDK, fraud detection (IP-based suspicious-referral flagging), A/B testing, smart leaderboards, unlockable incentives, and 30+ native ESP/CRM integrations (Mailchimp, ActiveCampaign, ConvertKit, AWeber, HubSpot, Klaviyo, Intercom) plus Zapier/Make/Pipedream/Integrately/Pabbly. Use when UpViral campaigns aren't tracking referral points correctly, deciding between Starter $79/mo annual (10K leads, 1 brand, NO API) vs Business $119/mo (25K, 2 brands, API + webhooks unlocked) vs Premium $319/mo (100K, 5 brands, dedicated account manager), the API returns errors because you're on the Starter tier where API/webhooks are gated, building an UpViral→CRM or UpViral→data-warehouse pipeline with add_contact / get_leads / get_leads_points / add_points / get_custom_fields / lists methods (uvapikey + uvmethod form-encoded POST), interpreting fraud flags where same-IP referrals get marked suspicious and you must manually activate/delete/blacklist, setting up the Callback URL (webhook) to fire on reward-unlock events, Zapier New Lead / New Reward Unlocked triggers not firing, ClickFunnels/Shopify/funnel-builder integration breaking, the drag-and-drop page builder showing broken widgets or limited customization, the setup feeling long and complicated for your first campaign, or picking UpViral over Viral Loops / KickoffLabs / Vyper / Prefinery / Gleam / KingSumo / ShortStack for a viral campaign. Do NOT use for general newsletter audience growth strategy across all platforms (use /sales-audience-growth), newsletter monetization (use /sales-newsletter), KickoffLabs-specific help (use /sales-kickofflabs), no-code merge-tag newsletter referrals (use /sales-referralkit), SparkLoop paid recommendations (use /sales-sparkloop), or full-stack multi-level Level-1/2/3 referral/affiliate tracking (use /sales-referralhero).
development
ReferralHero platform help — full-stack referral, affiliate, waitlist, contest, and NPS platform with subscriber API, webhooks, Zapier, Mailchimp/Kit/AWeber/Klaviyo/ActiveCampaign/SendLane connectors, coupon codes, multi-level referral tracking (Level 1/2/3), anti-fraud, and 5,000 calls/hour rate limit. Use when ReferralHero campaigns aren't tracking referrals correctly, deciding between PRO $199/mo (10K members, includes API + webhooks) and PREMIUM $399/mo (50K members, adds ReCaptcha + SMS verification), authentication is failing with no_token or X-API-Key header is being ignored, multi-level referral counts (Level 2/3) aren't appearing for downline subscribers, coupon group endpoints return 404 or coupon arrays max out, hitting the 5,000 calls/hour soft limit and getting too_many_calls 429s, the Mailchimp/Kit native integration is double-adding subscribers, webhook payloads aren't firing on confirmation events, importing Stripe customer IDs through transaction tracking, generating reward fulfillment when subscribers cross milestone thresholds (promote/unlock_promoted_reward), comparing ReferralHero against SparkLoop/ReferralKit/Viral Loops/GrowSurf/KickoffLabs for referral marketing, or routing referral data via add_bulk_transactions (500-transaction batch limit). Do NOT use for general newsletter audience growth strategy (use /sales-audience-growth), general newsletter monetization (use /sales-newsletter), no-code newsletter-only referral with merge-tag insertion (use /sales-referralkit), SparkLoop's paid recommendations or partner network (use /sales-sparkloop), or affiliate program strategy across many platforms (use /sales-affiliate-program).
tools
KickoffLabs platform help — viral marketing platform for pre-launch waitlists, bonus-entry giveaways, milestone-reward referral programs, leaderboard giveaways, and email opt-in bribes with REST API v1 + v2, server-side webhooks (in/out), KOL.js JavaScript library, AnyForm script for custom pages, fraud detection (duplicate_ip / bounced / duplidate_email flags), SMS verification add-on, native ESP integrations (Klaviyo, Mailchimp, ActiveCampaign, Brevo), website builders (Webflow, Wix, Squarespace, Weebly), Shopify, Facebook Audiences, Slack, Zapier. Use when KickoffLabs viral campaigns aren't tracking referrals correctly, deciding between Hobby $13/mo annual (500 leads/mo no A/B no reward emails) vs Premium $48/mo (2.5K + A/B + reward emails + tracking pixels) vs Business $99/mo (10K + custom email templates + custom domains + advanced reporting + 3 team) vs Enterprise $202/mo (25K + 5 team + SMS included), API key getting rejected because you embedded it in client-side JavaScript instead of server-side, can't decide whether to use v1 /subscribe vs v2 /tags/:TAG_ID/lead for lead creation, webhook payloads firing with `__fraudulent` flag and you need to interpret the duplicate_ip/bounced/duplidate_email reason codes (yes, duplidate is spelled that way in their docs), AnyForm script not posting to KickoffLabs vs native API endpoint, leaderboard endpoint returning more than 50 leads is not allowed, social_id (kid in share URLs) attribution chain breaking between v1 and v2, contest score vs lead count metrics in the webhook payload are confusing, SMS Verification only available on Premium+ as $50/mo add-on (Enterprise includes), per-month lead cap auto-upgrades at $8 per 1000 overage leads, picking between KickoffLabs and Viral Loops / UpViral / Prefinery / ReferralCandy / Voucherify for viral campaign type fit, or rate limit per tier (10-100 calls/minute) is hitting on bulk imports. Do NOT use for general newsletter audience growth strategy (use /sales-audience-growth), general newsletter monetization (use /sales-newsletter), no-code merge-tag-only newsletter referrals (use /sales-referralkit), SparkLoop paid recommendations + partner network (use /sales-sparkloop), or full-stack referral/affiliate with multi-level Level-1/2/3 tracking (use /sales-referralhero).
development
Routes any sales, marketing, ad, or GTM objective to the right specialized skill and outputs the install command for that skill plus a ready-to-paste prompt packed with the user's context. Asks clarifying questions when the objective is ambiguous, then hands back a copy-paste-runnable next step. Covers prospecting, outbound cadences, deals, proposals, forecasting, deliverability, enrichment, intent, content, coaching, CRO, SEO, launch directories, newsletters, email/SMS/push marketing, chatbots, influencer marketing, social media, employee advocacy, media relations, reviews, data hygiene, B2B advertising, retargeting, affiliate, loyalty, digital products, memberships, webinars, checkout, and platform-specific help. Use when the user has a sales or marketing question and isn't sure which skill to use, or wants a multi-skill sequence with a batch install command. Do NOT use to solve problems directly — this skill only routes.