shipshitdev/traffic-architect
bundles/sales/skills/traffic-architect/SKILL.md
Design traffic strategy, build Dream 100 list, or plan audience acquisition using Traffic Secrets principles. Activates for "build my traffic plan," "create my Dream 100," or traffic acquisition planning.
$ install --global
skillsauthnpx skillsauth add shipshitdev/library traffic-architectInstall this skill globally with one command. Works with Claude Code, Cursor, and Windsurf.
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SKILL.md
- name:
- traffic-architect
- description:
- Design traffic strategy, build Dream 100 list, or plan audience acquisition using Traffic Secrets principles. Activates for "build my traffic plan," "create my Dream 100," or traffic acquisition planning.
- version:
- 1.0.0
- tags:
- business, brunson, traffic-secrets, dream-100, audience, acquisition, marketing
Traffic Architect - Traffic Secrets Builder
Design traffic strategies using Traffic Secrets principles: Dream 100, Work In vs. Buy In, traffic temperature, and audience ownership.
Brunson's Core Principle: "Your customers are already congregating. Find the watering holes."
When This Activates
- User asks "build my traffic plan"
- User asks "create my Dream 100"
- User asks "plan my audience strategy"
- User says "I need more traffic"
- User mentions traffic, leads, or audience building
The Framework: Traffic Secrets
Core Components:
- Dream 100 - Where your audience congregates
- Work In vs. Buy In - Organic or paid approach
- Hook Strategy - Interrupting the scroll
- Own the Audience - Building email list
Quick Reference
Dream 100 Categories
| Category | What to Find | How Many | |----------|--------------|----------| | Influencers | People they follow | 25 | | Podcasts | Shows they listen to | 25 | | Channels | YouTube, newsletters | 15 | | Communities | Groups, forums, subreddits | 15 | | Publications | Blogs, sites they read | 10 | | Events | Conferences, meetups | 10 |
Work In vs. Buy In Decision
| Situation | Recommendation | |-----------|----------------| | Pre-revenue | Work In (validate first) | | <$5K/mo | Work In primary | | $5K-20K/mo | Work In + test Buy In | | >$20K/mo | Mix based on CAC/LTV | | Proven funnel | Buy In to scale |
Traffic Temperature
| Temp | Strategy | Content | |------|----------|---------| | Cold | Value-first, no selling | How-to, guides, lead magnets | | Warm | Low-ticket offers | Tripwires, webinars, case studies | | Hot | Direct offers | Sales pages, booking pages |
Discovery Questions
Ask:
- Who is your ideal customer?
- What problem do they have?
- Where do they spend time online?
- What influencers do they follow?
- What communities are they in?
- What are you selling? (Price point)
Integration
| Skill | When to Use |
|-------|-------------|
| traffic-validator | Validate strategy |
| funnel-architect | Design funnel |
| channel-validator | Validate channel focus |
| copy-validator | Validate hooks |
For detailed execution workflow, templates, and 90-day plans: references/full-guide.md
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