raphaeltm/competitive-research
.claude/skills/competitive-research/SKILL.md
Competitive research and market analysis. Builds competitor profiles, feature matrices, SWOT analyses, and positioning maps. Trigger when asked about competitors, market landscape, competitive gaps, or feature comparisons.
$ install --global
skillsauthnpx skillsauth add raphaeltm/simple-agent-manager competitive-researchInstall this skill globally with one command. Works with Claude Code, Cursor, and Windsurf.
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TrivyContainer and dependency vulnerability scanner
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Last scanned: Apr 16, 2026, 11:12 AM17.9s1 file scanned
SKILL.md
- name:
- competitive-research
- description:
- Competitive research and market analysis. Builds competitor profiles, feature matrices, SWOT analyses, and positioning maps. Trigger when asked about competitors, market landscape, competitive gaps, or feature comparisons.
- user-invocable:
- true
Competitive Research
Perform structured competitive research and produce actionable intelligence artifacts stored in strategy/competitive/.
Workflow
- Determine scope — Ask the user: single competitor deep-dive, market landscape overview, feature comparison, gap analysis, or SWOT?
- Research — Use web search/fetch to gather data from competitor websites, pricing pages, docs, changelogs, reviews (G2/Capterra), job postings, social media, community discussions, GitHub repos
- Analyze — Apply the appropriate framework (see below)
- Save — Write artifacts to
strategy/competitive/ - Cross-reference — Flag findings relevant to marketing (positioning gaps), engineering (feature gaps for roadmap), and business (pricing insights)
Frameworks
Competitor Profile
Save to strategy/competitive/competitors/[name].md:
- Overview, target market, product summary, pricing, strengths, weaknesses, recent moves, strategic direction, key differentiators vs SAM
- Date-stamp all data points, cite sources, flag confidence levels (High/Medium/Low)
Feature Parity Matrix
Save to strategy/competitive/feature-matrix.md:
- Grid of competitors x features with status: Yes / Partial / No / Planned / Unknown
SWOT Analysis
Strengths, Weaknesses, Opportunities, Threats — verified from evidence, not guesses.
Positioning Map
Save to strategy/competitive/positioning-map.md:
- 2D plot on the two dimensions most relevant to buyer decisions
- Propose dimensions, populate from research
Landscape Overview
Save to strategy/competitive/landscape.md:
- Categories of competitors (direct, indirect, adjacent), market trends, emerging threats
Quality Standards
- Date-stamp all data: "Competitor X charges $50/seat (verified YYYY-MM-DD)"
- Separate facts from inferences: "Their pricing page shows..." vs "This suggests..."
- Cite sources with links
- Note what you couldn't find — gaps are useful information
- Include
Last Updateddate and update trigger on every document
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