skills/marketing/alex-hormozi-pitch/SKILL.md
Create irresistible offers and pitches using Alex Hormozi's methodology from $100M Offers. Guides through value equation, guarantee frameworks, pricing psychology, and creating offers "too good not to take" for any product or service.
npx skillsauth add pedronauck/skills alex-hormozi-pitchInstall this skill globally with one command. Works with Claude Code, Cursor, and Windsurf.
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Guides you through Alex Hormozi's systematic approach to creating offers so compelling that prospects feel stupid saying no, using proven frameworks from "$100M Offers".
Execute the /create-hormozi-pitch slash command, which provides:
Value = (Dream Outcome × Perceived Likelihood) / (Time Delay × Effort & Sacrifice)
For complete step-by-step instructions: read ${PAI_DIR}/commands/create-hormozi-pitch.md
tools
Plans real-user QA deliverables: personas, journey maps, exploratory charters, persona/journey/tour/CFR test cases, regression suites, Figma validation checks, automation intent, and user-impact bug reports. Writes artifacts under <qa-output-path>/qa/ for qa-execution to consume. Use when planning QA before execution, documenting journey-driven test strategy, marking flows that need E2E follow-up, or filing structured bug reports. Do not use for live execution, AI implementation audits, CI gate ownership, or technical integration/security/performance suites; use qa-execution or agent-output-audit instead.
development
Executes real-user QA sessions through public interfaces using personas, journeys, exploratory charters, test tours, edge-case probes, CFR checks, and browser evidence. Reads qa-report artifacts from <qa-output-path>/qa/ when present, captures issues/screenshots/reports under the same output tree, and classifies bugs by user impact. Use when validating a release candidate, migration, refactor, or user-facing change against production-like behavior. Do not use for AI implementation audits, task-status reconciliation, CI gate runs, integration/security/performance templates, or flaky-test triage; use agent-output-audit for those.
development
Transform outside-of-diff review files into properly formatted issue files for a given PR. Use when converting review files from ai-docs/reviews-pr-<PR>/outside/ into issue format in ai-docs/reviews-pr-<PR>/issues/. Automatically determines starting issue number and preserves all metadata (file path, date, status) from original review files. Don't use for inline-diff review files, non-PR review artifacts, or creating GitHub issues directly.
development
Enforce root-cause fixes over workarounds, hacks, and symptom patches in all software engineering tasks. Use when debugging issues, fixing bugs, resolving test failures, planning solutions, making architectural decisions, or reviewing code changes. Activates gate functions that detect and reject common workaround patterns such as type assertions, lint suppressions, error swallowing, timing hacks, and monkey patches. Don't use for trivial formatting changes or documentation-only edits.