skills/help/SKILL.md
Show the getting started guide, available commands, examples, and help for Digital Marketing Pro
npx skillsauth add indranilbanerjee/digital-marketing-pro helpInstall this skill globally with one command. Works with Claude Code, Cursor, and Windsurf.
3 of 9 scanners reported clean
Some scanners were skipped, did not run, or reported a non-clean status. Review each row below.
Show the Digital Marketing Pro getting started guide with setup instructions, available commands, usage examples, and troubleshooting.
When invoked, display a structured help overview with the following sections. Use the reference documentation in docs/getting-started.md for full details.
Display this quick orientation:
=== DIGITAL MARKETING PRO — HELP ===
Version: 2.7.0
Agents: 25 specialist agents
Skills: 141 slash commands (/digital-marketing-pro:*) — all with argument-hint autocomplete
Modules: 16 marketing knowledge domains
Connectors: 14 HTTP + 68 npx integrations
Getting Started:
1. /digital-marketing-pro:brand-setup — Create your brand profile (start here)
2. /digital-marketing-pro:import-guidelines — Import voice guides, restrictions, templates
3. /digital-marketing-pro:integrations — See which connectors are active
4. /digital-marketing-pro:connect <name> — Set up a new connector
5. Just ask! — Describe what you need in natural language
| Argument | Effect |
|----------|--------|
| (none) | Show the full help overview |
| --commands | List all 117 slash commands grouped by category |
| --connectors | Show connector status (shortcut for /digital-marketing-pro:integrations) |
| --brand | Show current brand profile summary |
| --examples | Show 10 example prompts across different marketing tasks |
| --troubleshoot | Show common issues and solutions |
When --commands is specified, group all commands into these categories:
| Category | Example Commands |
|----------|-----------------|
| Brand Management | /digital-marketing-pro:brand-setup, /digital-marketing-pro:switch-brand, /digital-marketing-pro:import-guidelines |
| Strategy & Planning | /digital-marketing-pro:campaign-plan, /digital-marketing-pro:launch-plan, /digital-marketing-pro:social-strategy, /digital-marketing-pro:media-plan |
| Content Creation | /digital-marketing-pro:content-brief, /digital-marketing-pro:email-sequence, /digital-marketing-pro:ad-creative, /digital-marketing-pro:video-script |
| SEO & Technical | /digital-marketing-pro:seo-audit, /digital-marketing-pro:tech-seo-audit, /digital-marketing-pro:keyword-research, /digital-marketing-pro:aeo-audit |
| Analytics & Reporting | /digital-marketing-pro:performance-report, /digital-marketing-pro:roi-calculator, /digital-marketing-pro:attribution-model |
| Paid Advertising | /digital-marketing-pro:media-plan, /digital-marketing-pro:launch-ad-campaign, /digital-marketing-pro:budget-optimizer |
| Social Media | /digital-marketing-pro:social-strategy, /digital-marketing-pro:schedule-social, /digital-marketing-pro:content-calendar |
| Email Marketing | /digital-marketing-pro:email-sequence, /digital-marketing-pro:send-email-campaign |
| CRM & Data | /digital-marketing-pro:crm-sync, /digital-marketing-pro:lead-import, /digital-marketing-pro:pipeline-update, /digital-marketing-pro:data-export |
| Competitive Intelligence | /digital-marketing-pro:competitor-analysis, /digital-marketing-pro:competitor-monitor, /digital-marketing-pro:share-of-voice |
| PR & Outreach | /digital-marketing-pro:pr-pitch, /digital-marketing-pro:influencer-brief, /digital-marketing-pro:crisis-response |
| Audience | /digital-marketing-pro:audience-profile, /digital-marketing-pro:focus-group, /digital-marketing-pro:segment-audience |
| CRO & Growth | /digital-marketing-pro:landing-page-audit, /digital-marketing-pro:funnel-audit, /digital-marketing-pro:ab-test-plan |
| Quality & Evaluation | /digital-marketing-pro:eval-content, /digital-marketing-pro:verify-claims, /digital-marketing-pro:quality-report |
| Multilingual | /digital-marketing-pro:translate-content, /digital-marketing-pro:localize-campaign, /digital-marketing-pro:language-config |
| Execution & Publishing | /digital-marketing-pro:publish-blog, /digital-marketing-pro:send-email-campaign, /digital-marketing-pro:launch-ad-campaign |
| Monitoring | /digital-marketing-pro:performance-check, /digital-marketing-pro:anomaly-scan, /digital-marketing-pro:budget-tracker |
| Connector Discovery | /digital-marketing-pro:integrations, /digital-marketing-pro:connect, /digital-marketing-pro:add-integration |
| Agency Operations | /digital-marketing-pro:agency-dashboard, /digital-marketing-pro:client-report, /digital-marketing-pro:sop-library |
| Memory & Knowledge | /digital-marketing-pro:save-knowledge, /digital-marketing-pro:search-knowledge, /digital-marketing-pro:sync-memory |
When --examples is specified, show these real-world examples:
Getting Started:
/digital-marketing-pro:brand-setup
→ Create your brand profile interactively (5 quick questions or 17 detailed)
Strategy:
"Plan a product launch for our new cold brew line"
→ Activates Campaign Orchestrator with your brand context
Content:
"Write a 3-email welcome sequence for new subscribers"
→ Creates emails in your brand voice with compliance rules applied
SEO:
/digital-marketing-pro:seo-audit https://example.com
→ Full technical + content + E-E-A-T audit with action items
Competitive:
/digital-marketing-pro:competitor-analysis "Blue Bottle, Counter Culture, Stumptown"
→ Multi-dimensional analysis: content, SEO, ads, social, positioning
Paid Ads:
/digital-marketing-pro:media-plan --budget=50000 --channels="google,meta,linkedin"
→ Channel allocation, flight schedule, creative rotation plan
Analytics:
/digital-marketing-pro:performance-check
→ Pull live metrics from all connected platforms
Execution:
/digital-marketing-pro:publish-blog --platform=wordpress --status=draft
→ Publish with SEO metadata, or export HTML for manual upload
AI Visibility:
/digital-marketing-pro:aeo-audit
→ Check how your brand appears in ChatGPT, Perplexity, Google AI Overviews
Connectors:
/digital-marketing-pro:connect hubspot
→ Step-by-step OAuth setup for HubSpot CRM connector
When --troubleshoot is specified, show common issues:
| Issue | Solution |
|-------|----------|
| "No active brand" message | Run /digital-marketing-pro:brand-setup to create your first brand profile |
| Python features unavailable | Install: pip install nltk textstat (lite mode) or full requirements.txt |
| MCP connector not working | Run /digital-marketing-pro:integrations to check status, /digital-marketing-pro:connect <name> for setup |
| Brand voice seems off | Run /digital-marketing-pro:brand-setup --full for detailed 17-question profiling |
| Commands not recognized | Ensure plugin is installed: check "Manage Plugin" in Cowork or claude plugin list |
| Session context missing | Brand context loads on SessionStart — start a fresh session |
| Google Drive not showing | Google Drive is a platform-level integration — check Claude Desktop → Settings → Integrations |
When --platform argument is used or when showing the full help, include this section:
=== SKILL PLATFORM FEATURES ===
Argument Hints (55 skills):
All user-invocable skills show autocomplete hints in the Skills UI.
Example: /digital-marketing-pro:seo-audit shows [URL]
Example: /digital-marketing-pro:campaign-plan shows [product/service --budget=N]
Execution Safety (17 skills):
Skills that write to external platforms require explicit user invocation.
Claude cannot auto-trigger: publish-blog, send-email-campaign,
launch-ad-campaign, schedule-social, send-report, and 12 more.
This works alongside the MCP write approval hook.
Quality Evals (3 skills):
campaign-plan, seo-audit, and content-engine have evals/evals.json
with structured test cases for quality benchmarking.
Point users to these resources for deeper dives:
| Guide | What it covers |
|-------|---------------|
| docs/getting-started.md | Full setup walkthrough with examples |
| docs/brand-guidelines.md | Importing voice guides, restrictions, templates |
| docs/integrations-guide.md | Connecting marketing tools (67 integrations) |
| docs/multi-brand-guide.md | Agency workflows, brand switching |
| docs/strategy-and-kpis.md | KPI frameworks, reporting dashboards |
| docs/architecture.md | Technical deep dive: modules, agents, hooks |
| docs/claude-interfaces.md | Cowork-specific capabilities |
| docs/competitor-intelligence.md | Competitive monitoring setup |
| docs/cross-channel-sync.md | Cross-channel campaign coordination |
| CONNECTORS.md | All available connectors by category |
Present information in clean, scannable tables and code blocks. Keep the output concise — this is a quick reference, not a tutorial. Link to the full documentation for detailed walkthroughs.
development
Query and interpret the new Google Search Console AI Performance Report (AI Overviews + AI Mode impressions/pages/countries/devices/dates). Use when: baselining AI search visibility, reading the new GSC AI report, or configuring the in-Search-Console AI opt-out toggle.
development
Embed C2PA (Content Authenticity Initiative) provenance manifests in AI-generated marketing assets (image/video/audio/PDF). Use when: preparing AI-generated ad creative, social images, or video for EU markets to comply with EU AI Act Article 50 (applicable 2 Aug 2026); embedding visible AI-generation disclosure in assets; meeting brand-trust transparency requirements.
development
Plan paid advertising campaigns. Use when: managing Google Ads, Meta Ads, LinkedIn Ads, bid strategy, or budget optimization.
business
Load brand context for marketing tasks. Use when: setting up brands, switching context, or needing industry benchmarks.