georgekhananaev/seo-plan
.claude/skills/claude-seo/skills/seo-plan/SKILL.md
Strategic SEO planning for new or existing websites. Industry-specific templates, competitive analysis, content strategy, and implementation roadmap. Use when user says "SEO plan", "SEO strategy", "content strategy", "site architecture", or "SEO roadmap".
$ install --global
skillsauthnpx skillsauth add georgekhananaev/claude-skills-vault seo-planInstall this skill globally with one command. Works with Claude Code, Cursor, and Windsurf.
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Last scanned: Apr 15, 2026, 11:33 PM46.6s7 files scanned
SKILL.md
- name:
- seo-plan
- description:
- >
Strategic SEO Planning
Process
1. Discovery
- Business type, target audience, competitors, goals
- Current site assessment (if exists)
- Budget and timeline constraints
- Key performance indicators (KPIs)
2. Competitive Analysis
- Identify top 5 competitors
- Analyze their content strategy, schema usage, technical setup
- Identify keyword gaps and content opportunities
- Assess their E-E-A-T signals
- Estimate their domain authority
3. Architecture Design
- Load industry template from
assets/directory - Design URL hierarchy and content pillars
- Plan internal linking strategy
- Sitemap structure with quality gates applied
- Information architecture for user journeys
4. Content Strategy
- Content gaps vs competitors
- Page types and estimated counts
- Blog/resource topics and publishing cadence
- E-E-A-T building plan (author bios, credentials, experience signals)
- Content calendar with priorities
5. Technical Foundation
- Hosting and performance requirements
- Schema markup plan per page type
- Core Web Vitals baseline targets
- AI search readiness requirements
- Mobile-first considerations
6. Implementation Roadmap (4 phases)
Phase 1 — Foundation (weeks 1-4)
- Technical setup and infrastructure
- Core pages (home, about, contact, main services)
- Essential schema implementation
- Analytics and tracking setup
Phase 2 — Expansion (weeks 5-12)
- Content creation for primary pages
- Blog launch with initial posts
- Internal linking structure
- Local SEO setup (if applicable)
Phase 3 — Scale (weeks 13-24)
- Advanced content development
- Link building and outreach
- GEO optimization
- Performance optimization
Phase 4 — Authority (months 7-12)
- Thought leadership content
- PR and media mentions
- Advanced schema implementation
- Continuous optimization
Industry Templates
Load from assets/ directory:
saas.md— SaaS/software companieslocal-service.md— Local service businessesecommerce.md— E-commerce storespublisher.md— Content publishers/mediaagency.md— Agencies and consultanciesgeneric.md— General business template
Output
Deliverables
SEO-STRATEGY.md— Complete strategic planCOMPETITOR-ANALYSIS.md— Competitive insightsCONTENT-CALENDAR.md— Content roadmapIMPLEMENTATION-ROADMAP.md— Phased action planSITE-STRUCTURE.md— URL hierarchy and architecture
KPI Targets
| Metric | Baseline | 3 Month | 6 Month | 12 Month | |--------|----------|---------|---------|----------| | Organic Traffic | ... | ... | ... | ... | | Keyword Rankings | ... | ... | ... | ... | | Domain Authority | ... | ... | ... | ... | | Indexed Pages | ... | ... | ... | ... | | Core Web Vitals | ... | ... | ... | ... |
Success Criteria
- Clear, measurable goals per phase
- Resource requirements defined
- Dependencies identified
- Risk mitigation strategies
DataForSEO Integration (Optional)
If DataForSEO MCP tools are available, use dataforseo_labs_google_competitors_domain and dataforseo_labs_google_domain_intersection for real competitive intelligence, dataforseo_labs_bulk_traffic_estimation for traffic estimates, kw_data_google_ads_search_volume and dataforseo_labs_bulk_keyword_difficulty for keyword research, and business_data_business_listings_search for local business data.
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