skills/newsroom-style/SKILL.md
Enforce AP Style and newsroom conventions for journalism writing. Use when writing news articles, editing drafts, creating headlines, or converting notes into publishable copy. Ensures professional standards for attribution, numbers, dates, and formatting.
npx skillsauth add alenazaharovaux/share newsroom-styleInstall this skill globally with one command. Works with Claude Code, Cursor, and Windsurf.
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Write like a professional journalist. Follow AP Style. Keep it tight.
| Rule | Example | |------|---------| | Spell out one through nine | "three witnesses" not "3 witnesses" | | Use numerals for 10 and above | "15 people attended" | | Always use numerals for ages | "a 5-year-old girl" | | Always use numerals for percentages | "5 percent" (spell out "percent") | | Always use numerals for addresses | "123 Main St." | | Always use numerals for money | "$5 million" not "five million dollars" | | Spell out first through ninth for ordinals | "first place" but "10th anniversary" |
Exception: Never start a sentence with a numeral. Rewrite or spell out.
| Rule | Example | |------|---------| | Capitalize formal titles before names | "Mayor Jane Smith said..." | | Lowercase titles after names | "Jane Smith, the mayor, said..." | | Lowercase titles standing alone | "The mayor said..." | | No courtesy titles on second reference | First: "Jane Smith." Second: "Smith" | | Use full name on first reference | "Jane Smith" not "Smith" or "Ms. Smith" |
Exceptions:
| Do | Don't | |----|-------| | "said" | "stated," "remarked," "noted," "expressed" | | Attribution after quote | Attribution before quote | | At first natural pause | At awkward break |
Examples:
❌ Bad: Mayor Smith stated, "We are committed to this project."
✅ Good: "We are committed to this project," Mayor Smith said.
✅ Good: "We are committed to this project," said Mayor Jane Smith, who has pushed for the development since 2022.
Months:
Times:
Days:
| Use | Instead of | |-----|-----------| | more than | over (for quantities) | | fewer | less (for countable items) | | less | fewer (for mass nouns) | | that | which (for restrictive clauses) | | which | that (for nonrestrictive clauses) | | said | stated, remarked, noted | | about | approximately | | because | due to the fact that |
Restrictive (essential, use "that"):
The bill that passed yesterday includes tax cuts.
(Which bill? The one that passed yesterday.)
Nonrestrictive (extra info, use "which" + comma):
The bill, which passed yesterday, includes tax cuts.
(We already know which bill; the passage is extra info.)
Most important information first. Answer the key questions:
❌ Too long:
The city council, which has been debating the issue for several months and heard from dozens of residents at multiple public meetings, voted Tuesday night to approve a controversial new zoning ordinance that would allow high-rise buildings in the downtown area.
✅ Better:
The city council approved a zoning ordinance Tuesday that allows high-rise buildings downtown, ending months of debate.
Hard news lede:
A fire killed three people in Northeast Philadelphia early Tuesday.
Feature lede:
The last time Maria Rodriguez saw her mother, she promised to bring her to America.
Question lede (use sparingly):
What happens when a city runs out of money?
Before (informal notes):
Yesterday the Mayor said that he was "very excited" about the new $5,000,000 project that will create over 100 jobs.
After (AP Style):
Mayor John Smith said Tuesday he was "very excited" about the $5 million project, which will create more than 100 jobs.
Before:
The meeting started at 9:00 AM on Monday, October 14th, 2024.
After:
The meeting began at 9 a.m. Monday, Oct. 14, 2024.
Before:
5 protesters were arrested at the rally.
After:
Five protesters were arrested at the rally.
Before:
Smith stated that he believed the project would be "transformative."
After:
Smith said he believed the project would be "transformative."
Different publications have their own style guides that override AP Style. Common variations:
Always ask about house style before writing for a new publication.
Based on the Associated Press Stylebook. Check the current AP Stylebook for updates and edge cases.
development
Full product-market fit cycle for one product — from initial hypothesis to post-launch metrics. 10 stages: setup → hypothesis (7 dimensions) → market research → risk synthesis → DVF validation → interview prep → field → interview synthesis → MVP → metrics (Sean Ellis + retention + Levels of PMF) → iterate. Resumes between sessions based on the project folder state. Bilingual (English + Russian) — picks the language during first-run setup. TRIGGER on ANY: - "do PMF for [product]" / "I need product market fit for X" / "PMF [name]" - "start PMF cycle" / "I want to go through PMF" / "help me validate [idea]" - "continue PMF" / "continue PMF [name]" - "check PMF" / "what stage is my PMF at" / "show my PMF projects" - "is my product ready to launch" - "сделай PMF для [продукта]" / "нужен product market fit для X" / "PMF [имя]" - "запусти PMF цикл" / "хочу пройти PMF" / "помоги валидировать [идею]" - "продолжаем PMF" / "продолжай PMF [имя]" - "проверь PMF" / "на каком этапе у меня PMF" / "покажи мои PMF проекты" - "готов ли мой продукт к запуску" - User mentions a product and wants to validate it systematically
testing
Use when choosing a narrative strategy before writing any text — articles, pitches, essays, reports, personal posts. Also use mid-writing to check tone, get next-block guidance, or shift narrative. Triggers: «writing guru», «подбери нарратив», «какой нарратив выбрать», «нарративная стратегия», «narrative strategy», «guru, проверь фрагмент», «guru, что дальше», «guru, хочу сменить тональность».
development
Generate self-contained HTML pages that visually explain systems, data stories, investigations, editorial workflows, and code changes. Use when the user asks for diagrams, architecture views, visual diffs, data tables, timelines, source maps, or any structured visualization that would be painful to read as terminal output. Also activates for tables with 4+ rows or 3+ columns. Adapted from nicobailon/visual-explainer with journalism, newsroom, and academic design sensibilities.
development
Run a full UX audit on any website: Nielsen heuristics, conversion, content, technical quality, information architecture. Produces a prioritized report with evidence-based findings and actionable recommendations. Use when asked to review a site, check a landing page, find UX problems, evaluate usability, assess conversion, or anything like "what's wrong with this site", "review the website", "audit UX", "check the forms", "why isn't the site converting".