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Published May 13, 2026 at 2:59 PM

TechCrunch

May 14, 2026, 6:00 AM

Amazon launches an AI shopping assistant for the search bar, powered by Alexa+

Amazon launches an AI shopping assistant for the search bar, powered by Alexa+

Alexa for Shopping offers a voice- and touch-enabled shopping experience across mobile, desktop, and Echo Show smart displays. Alexa for Shopping provides more personalized recommendations and automates the shopping experience across Amazon and other online retailers.

Read full article Browse marketplace

Canonical URL for this story: https://techcrunch.com/2026/05/13/amazon-launches-an-ai-shopping-assistant-for-the-search-bar-powered-by-alexa/